A practical ASO strategy for 2026: a repeatable weekly system (summary)

A summary of AppTweak’s step-by-step ASO strategy guide, focused on building an ongoing process rather than one-off metadata edits.


Original article (source): AppTweak — “How to build an effective ASO strategy: A step-by-step guide for 2026”

This post is a summary with attribution + a backlink.


The operating system mindset

The most useful framing: ASO isn’t a project—it’s a program.

Practical takeaways

  • Start with a baseline audit (visibility + conversion).
  • Build an intent-led keyword map, then align creatives.
  • Run regular experiments (creative + messaging + geo).
  • Track what moved: conversion, retention, and paid efficiency.

Read the original: https://www.apptweak.com/en/aso-blog/aso-strategy

Editor: App Store Marketing Editorial Team

Insights informed by practitioner experience and data from ConsultMyApp and APPlyzer.

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